The future of Metzger Business

February 6, 2010 · Posted in Big Business · Comments 

Metzger business has been used to keep track of my rambelings as an experienced Internet and ecommere business architect who is interested in social media. I am also very interested in small business and my community so I’ve decided to turn this endevor into an experminent. I’d like to help small businesses and my community by making this a platform for publishing. I’ve invited a number of small businesses jnthe community to start posting articles one a regular basis. I hanlve room for several additional business to post as well. On top of that I’ll be doing business reviews of businesses in the Marietta and Roswell comunities. I’ll continue to write about how I think social media can help both small and large business and how this site helps the businesses that participate on it.

You’ll see chAnges in the site Over the coming weeks and months but we are going to start slowly. So please enjoy drop us some comments and tell you friends in marietta and Roswell. If for a business and would like to contribute please feel free to reachout to me. Kevin [at] Metzgerbusiness [dot] com

Savvy Cyber Kids – An Interview

January 25, 2010 · Posted in Musings · Comments 

DADvocate – Internet Discussions from Kevin Metzger on Vimeo.

This is a video interview with Security Expert Ben Halpert. Ben has two daughters and a son on the way. When his first daughter was born he began thinking about the security risks for being on line with children and how and when that conversation should start to take place. Ben decided that we are probably reaching out to children too late in life to begin this conversation. Much like teaching your children to say please or thank you Internet behavior conversation needs to start when your children are young and still listen to you.

Ben has started the Non Profit Savvy Cyber Kids. This organization is dedicated to providing resources to parents and teachers that will help them in educating their children on internet safety. Currently Ben has a number of resources available on his site including:

To access all this information and keep up with Ben go to benhalpert.com

I’d also like to thank Jeff Sass for inspiring this interview with his post Having that conversation with your kids. You can find more on Jeff Sass at JefferySass.com

Google Profile – Almost guaranteed 1st page search results

August 11, 2009 · Posted in Musings, Small Business · Comments 

Today I wanted to discuss a technique that almost guarantees fist page search results when someone is searching for your name. This strategy is very valuable for individuals involved in sales.

Search for Kevin Metzger

Search for Kevin Metzger

To test the strategy I had to do a search for my name and as you can see I come up in 5 places on the first page of Google although none of the results go directly to my blog sites. The first result that is related to me is video results. I have some videos posted to YouTube so I come up when the user clicks on that page. The next site that shows me is a network that I maintain a profile on and sometime blog at. Then there is LinkedIn my radio show profile page and finally you see a picture of me at the very bottom of the search page. This picture and profile was created 2 minutes before I did this search. It was done on the Google Profile page and this is a very valuable tool.

If a searcher chooses to click on my profile they now have access to both my blog’s, my twitter profile page, my LinkedIn profile page, and my Facebook profile page. They can also see a personal bio I put together and some limited information about me. Here is a quick look at the profile page.

Kevin Metzger profile page

Kevin Metzger profile page

This page took 5 minutes to create and put me on Google’s front page with my picture in no time. If you think anyone will ever search for you and you want to be found. Then this is a simple strategy that you must follow to guarantee your spot on Google’s fist page. You can create your profile at Google Profiles. It’s as simple as filling out a form and following directions.